I’m A Celebrity’s Sinitta says ‘I’m not a bully’ after explosive finale


Sinitta wears a hat and scarf
Sinitta has shared a lengthy statement about that dramatic I’m A Celebrity finale (Picture: ITV/Shutterstock)

Sinitta has insisted she is not a bully in a lengthy statement following Friday night’s outburst I am a celebrity…South Africa final.

The two-part live event continues ITV descended into screaming chaos just before Adam Thomas37, it was crowned the so-called Ultimate Legend of the all-stars show.

The entire drama was staged in the London studio, revolving around an argument between Thomas and football player Jimmy Bullardjust before he left the jungle.

receptionist Ant McPartlin admitted that the fight could not be broadcast in its entirety as it was ‘unbroadcast’, as rumor the argument had included the word c was rotated among the other campmates.

One such campmate was Sinitta, who stood up during the finale and told the audience that the war in South Africa had left her uncomfortable. She then left the stage, with Gemma Collins following her.

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The 62-year-old has now shared a statement reflecting on the experience of filming last fall, in which she said she is happy to Waterloo Street the star won.

Mandatory Editorial Use Only Credit: Photo by Jonathan Hordle/ITV/Shutterstock (16843686cx) Sinitta, Gemma Collins, Jimmy Bullard, Scarlett Moffatt, Ashley Roberts, Adam Thomas and David Haye 'I'm a Celebrity... Get Me Out of Here! South Africa' TV Show Series 2 Episode 15 Live Finale - 24 April 2026
Sinitta stood up and left the stage at the London studio (Image: Jonathan Hordle/ITV/Shutterstock)

In a long post about Instagramshe said she “really wishes” everyone had spoken in the finale, instead of the “hectic” way it unfolded.

She wrote: “Before I leave, all I wanted to say was this: I hate people being called bullies and having bad blood between us. I had a great time with everyone, despite a difficult incident, and I really hope we can carry on the life lessons and incredible experience we shared together. I adore everyone.’

She continued: “I also think the word ‘bullying’ is a very serious charge. It’s something that I don’t believe should be used lightly. There are already a lot of really bad people in the world, and it’s dangerous to label good people that way.”

Adam apologized and I thought that was very mature. I also believe that friendships and banter can sometimes be misunderstood when viewed from the outside. I just ask people to try to see both sides.

“I also want to say clearly: I’m not a bully either.”

STRICT EMBARGO - NOT FOR USE BEFORE 22:00 GMT, 14 April 2026 - EDITORIAL USE ONLY Mandatory Credit: Photo by ITV/Shutterstock (16828511m) Cut Throat Cliff - Sinitta, Beverley Callard, Sean and Moshah. STRICT EMBARGO - NOT FOR USE BEFORE 22:00 GMT, 14 April 2026 - EDITORIAL USE ONLY 'I'm a celebrity... Get me out of here! South Africa', TV Show, Series 2, Episode 7 - 14 April 2026
‘I still love them all. The experience is now over. We all survived the African jungle and the ordeal, and we have a new King Adam Thomas’ (Picture: ITV/Shutterstock)

Sinitta went on to say that she had received ‘a lot’ of abuse social mediapointing out that she wouldn’t treat others like that.

She continued: “When I first started in this business, there was no social media like this, so this side of things has been unexpected for me.

“You can call me talentless, ugly, desperate, past, irrelevant… but these things are not true and ironically, this behavior is also bullying.”

Concluding the post, she wrote: “I still love you all. And I really appreciate your passion and loyalty. The experience is over now. We all survived the African jungle and the trials, and we have a new King Adam Thomas. I wish him well. I always have.”

I’m A Celebrity…South Africa is available to watch on ITVX.

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