Apple’s John Ternus faces trial with former arch rivals and old colleagues


Two men walking in a park
John Ternus (left) and Tim Cook at Apple Park in Cupertino, California. Apple

After years of speculation and smooth succession planning, Apple announced yesterday (April 20) that Tim Cook will step down as CEO in September and be replaced by John TernusApple’s current head of hardware engineering. Cook will move into the role of executive chairman and welcome Ternus to the board. Needless to say, this is perhaps the most significant leadership change in the tech world in years. A new leader at the helm of Apple will, in many ways, shape the future the look and feel of the devices used by billions of people worldwide.

Ternus is 51 — about the same age Cook was when he took over as CEO in 2011, succeeding Steve Jobs. He spent 25 years at Apple, rising entirely through the hardware ranks. In the role of CEO, he has big shoes to fill and a lot to prove. Not only will he face pressure to carry on the formidable legacy left behind by Cook, who grew Apple’s market cap more than 20 times during his 15-year tenure, but he will also manage an executive team of similarly experienced leaders, many of whom are older than him and were, until recently, contenders for the top job.

“My biggest question is how he’s going to be able to keep the people he’s worked with in the past as peers.” About Malika venture capitalist and influential technology writer told the Observer. In particular, Malik noted Craig FederighiSVP of Apple software. “He didn’t get the job. So is he staying? Or is he going?” he asked. “The same goes for the others on the management team and how he handles that transition. It would be very interesting to see.”

Other senior executives under Ternus include the chief of services Cue Eddychief operating officer Sabih Khanhead of retail Deirdre O’BrienAND newly joined with Amar SubramanyaAs Subramanya reports directly to Federighi, observers will be closely watching how Ternus drives Apple’s AI strategy, an area where the company is widely seen as lagging behind its peers.

How John Ternus got the job

In succession planning, Apple’s approach seemed to be finding someone similar to Cook in both experience and temperament. For years, Jeff WilliamsApple’s former COO who was described as “the closest thing to Tim Cook“Was a top contender. However, one factor against him was age. At just three years younger than Cook, he likely wouldn’t fit Apple’s preference for long-serving CEOs. Williams retired last summer and later joined Disney’s board.

Ternus fits that mold closely and is noticeably younger. he is “liked” within Apple’s executive ranks and is known as a meticulous engineer, according to Bloomberg, citing former colleagues.

“John Ternus has the mind of an engineer, the soul of an innovator and the heart to lead with integrity and honor,” Cook said in a statement yesterday. “He is without question the right person to lead Apple into the future.”

However, some former Apple executives have raised concerns about Ternus lack of a track record in making difficult decisions. Two areas that will be closely watched are Apple’s next wave of product innovation and the evolution of its AI strategy. The company hasn’t released a truly groundbreaking product in years, and its AI efforts are widely seen as trailing competitors.
Ternus joined Apple’s product design team in 2001. In 2013, he was promoted to VP of hardware engineering, overseeing development on the iPad, Mac and AirPods product lines. In 2021, he was promoted again to SVP of hardware engineering. In late 2022, his responsibilities expanded to include the Apple Watch device.

Before Apple, Ternus worked as a mechanical engineer at Virtual Research Systems. He holds a bachelor’s degree in Mechanical Engineering from the University of Pennsylvania, where he was also a competitive swimmer and earned an all-time winning streak on the men’s team.

Apple's new CEO, John Ternus, faces tests from former rivals and key colleagues





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