Shopping WAVES is an electronic marketplace that connects buyers and sellers, allowing industry professionals to showcase their expertise, connect with customers and secure collaborations. It was launched as part of WAVES, a global forum organized by the Ministry of Information and Broadcasting (MI&B) to promote innovation, collaboration and growth in the media and entertainment industry last year.
A conclave is also proposed as part of the WAVES bargain. Renowned international acting schools are expected to be invited, along with leading Indian institutions such as the Film and Television Institute of India (FTII) and the National School of Drama (NSD).
Film distributors and distribution companies are also expected to participate, especially with the growing opportunities in dubbing and localizing films. With the rise of Over-the-Top (OTT) platforms, dubbed content has gained significant traction.
“Dubbed movies and series are creating new avenues for content sharing and employment across markets. WAVES-Bazaar is expected to facilitate job exchanges, partnerships and collaborative ventures between participating countries,” the sources added.
In addition, a BRICS Film Festival is being planned in conjunction with the International Film Festival of India (IFFI) in Goa to further strengthen cultural and cinematic ties.
